Mr Purple podcast / Episode 27

Mr Purple podcast · Episode 27

Riding the Marketing Wave, with Valerie Saindon

Guest: Valerie Saindon · Host: Dr Tom Hitchcock
First released 9 December 2024 · 16 min

Branding aimed squarely at the right clients drives lead generation. Valerie Saindon, founder of marketing agency Omni Tide, talks about moving from Canada to Australia, rebranding her agency, and how technology and generative AI are changing marketing.

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MarketingBrandingLead generation

Show notes

In this episode of The CUSP Podcast, we have a chat with Valerie Saindon, the founder of marketing agency, Omni Tide.

Valerie takes us on her journey from Canada to Australia and shares the transformative process of rebranding her marketing agency.

She emphasizes the significance of lead generation in today’s competitive landscape and explains how aligning branding with target clients can drive business success.

Valerie also explores the evolving role of technology and generative AI in marketing, offering valuable insights for both emerging entrepreneurs and established businesses.

Tune in to discover strategies that can help you navigate the ever-changing world of marketing and send your business in the direction of success.

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